give your people the knowledge
to deliver great pr campaigns.
The UK’s first PR skills and knowledge transfer consultancy for in-house teams.
MarComs People is a specialist PR skills training and knowledge sharing consultancy.
We teach and upskill internal teams on how to master PR for their organisations without PR agency dependency.
Our team of current PR agency practitioners provides expert training and customised PR playbooks that equip in-house teams with the knowledge to develop and deliver media relations, thought leadership marketing, and crisis management campaigns themselves.
Businesses are moving away from working with external PR agencies, but the responsibility then shifts to internal teams - most of whom lack the PR knowledge and experience.
We upskill them to plug this gap.
our knowledge transfer model
saves businesses £25,000
on their annual pr budget
The average annual retainer fee for a PR agency is £45,000.
what we can do for you.
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Assess your existing PR narrative to identify the most valuable opportunities you are currently missing and those ready for you to take advantage of, while simultaneously building your teams’ capabilities and confidence to execute successful PR campaigns. See details.
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Upskill internal marketing and communications teams to become confident, media-savvy storytellers who can drive brand reputation from within. See details.
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Develop a professional brand playbook to build and amplify the personal profiles of your key executives across digital, media, and professional platforms; thereby, positioning them as genuine thought leaders revered by their peers and trusted voices in their industry. See details.
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Immersive workshops and simulations to prepare teams for real-world crisis scenarios, enhancing their confidence and readiness if and when a threat to your reputation presents itself. Option of immediate access to expert counsel when a crisis hits. See details.
The media industry is changing at lightning speed. It is more complex, demanding, outspoken, and under pressure than ever.
your teams need to know how to navigate this. WE CAN HELP THEM.
Generating coverage in the form of interviews, features, quotes, and comments in the publications, websites, and broadcast channels of most importance to you has never been harder to achieve.
At the same time, organisations are recognising that the fees used on retaining an external PR agency could be invested in training their existing marketing teams to become self-sufficient and highly competent PR experts. That’s where we come in.
As well as embedding high-value PR competencies within internal teams, MarComs People’s knowledge transfer model helps in-house teams successfully integrate PR with other marketing functions such as content and social media marketing in a more strategically aligned and cost-effective way.
